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    The Winter 2021 Fig Release: Behind-the-Scenes

    With each issue of Fig, we invite our incredible community to join us for a release party, where our Fig friends get a first look at the newest edition. This winter, our party was hosted by Venture X, home to our Fig office, and we were treated to food, drinks, and stellar sounds—shoutout to the Apollo Grill, Franklin Hill Vineyards, and Ginger & the Schnappes!

     

    But the celebration doesn’t end there. After the release party, our crew travels throughout the Lehigh Valley, distributing Figs to small businesses, non-profits, cafes, and go-to spots across the Lehigh Valley—spreading the word about all the Valley has to offer. Thanks to our friends at zeptepi creative, we captured the magic of releasing a new Fig issue just for you—take a look!

    The winter season marks eight years of spreading the love-local message through Fig in the Lehigh Valley. When our team sat down to dream up this issue, we thought about capturing the beauty found all around us in this historically rich community. Our Gifting & Giving issue is a cheerful celebration of the Lehigh Valley’s small business community and impactful non-profits. Picked one up around town or find a digital version of it here.

    Behind the scenes of our behind-the-scenes video